Arik built 4 companies, sold one, and spent 14 years inside the messiest moments of 200+ startups. He's not here to validate your plan — he's here to pressure-test it, because he actually wants to see you win.
Arik isn't a consultant who runs an audit and leaves with a deck. Across 200+ startups, he's stayed in the room long after the analysis — building the plan alongside the team, not just diagnosing it from the outside. He's not a VC doing due diligence. He's the partner who's still there when the plan hits reality.
No vague frameworks. No polite hedging. If your plan has a hole, you'll know in the first 10 minutes.
He won't tell you it's a marketing problem when it's actually your pricing. He sees the whole board.
He maps your business live, in front of you — so the blind spots become impossible to ignore, even for you.
He doesn't diagnose and disappear. He stays until the plan actually runs.
You explain your business. Arik maps it live on a shared board — connecting the dots you've been too close to see. Then you solve it together.
See how the method works ↓Between sessions, message Arik directly when you hit a wall. No waiting for the next meeting to unblock a decision.
A structured process that turns a room of different perspectives into one shared plan — in a single day.
“I loved this afternoon with Arik, which brought brilliant ideas around a Chrome extension, which truly helped me rethink my strategy. His pragmatic approach and his hands-on coaching gave me loads of enthusiasm and energy to continue my project.”
“Arik's coaching helped us understand the importance of a clear sales strategy and a rigorous discipline in task follow-up, while bringing a structure to better our collective productivity and team cohesion.”
“Arik offers a very pragmatic and concrete coaching, with a hands-on approach that allowed me to better structure and challenge my commercial strategy. It is a rich discussion with someone who understands the challenges of startups well.”
“I loved my exchanges with Arik. Beyond his personality, his advice are truly sharp and honest, which is rare. He's not afraid to say harsh truths, such as targeting a specific persona for fundraising which quickly helped me refine my strategy.”
“With the Detailed Business Process method, we quickly pointed out processes that could be optimized, and acted on it. This fulfilled my need to get out of the operational aspects of my day-to-day, letting me focus on higher value tasks.”
“Arik brings a truly pragmatic and innovative approach, most notably his propositions to automate and ease the manual work thanks to tools such as machine learning. His proficiency in simplifying complex processes became a huge asset for the team.”
“Arik brings a true product-centered culture, understands every business, technical and marketing challenge, by integrating himself as a true team member to maximize value for each action, which frees me from micro-management and boosts productivity.”
“Arik's coaching is valued for its pragmatic and founder-focused approach, combining technical, marketing, and strategic expertise, with a strong emphasis on constructive challenge and long-term support to guide startups towards their goals.”
“In only 30 minutes, Arik quickly found out what the true needs of my company were, and I got out with incredible insights I applied the next day.”
Need something more tailored? Let's talk.